Quiet confidence runs through the whole post, no need to shout to make the points stick, and a stop at quirkquill carried that same restrained voice forward, content that respects the reader by trusting its own substance rather than dressing it up in theatrical language is what I look for online and rarely actually find these days.

Now thinking about whether the writer might publish a longer form work I would buy, and a look at blog66chair suggested the same depth would translate, content that makes me want to pay for related work in other formats is content that has earned commercial trust as well as attention trust and this site has both clearly.

Now adding this site to a small mental group of recommendations I keep ready for specific kinds of inquiries, and a stop at trusteddealstore extended the recommendation readiness, content that I can confidently point friends and colleagues toward in specific contexts is content with real social utility and this site has that utility clearly.

Probably this is one of the better quiet successes on the open web at the moment, and a look at urbanbuyingstore reinforced that quiet success quality, sites that are doing well without making a noise about doing well are the sites I most respect and this one has clearly chosen the quiet success path consistently throughout.